Assessing Company Culture for Social Business Transformation [INFOGRAPHIC]

Interestingly enough, as I was working on this article and INFOGRAPHIC, Brian Solis of the Altimeter Group, published his list of trends and predictions for 2014/2015. In it he states, “To expedite More »

Employee Advocacy and the Employee-Brand Relationship Model

This article has been published as a exclusive release for SocialMediaToday. Employees are vital for building and scaling brand relationships. They have the distinction of being trusted ambassadors of the brand because of More »

The Relevance Emergency – Gen X in a Millennial World

First published as a guest post on, September 23, 2013: Last week, I had the pleasure of sitting down with Greg Shove, Founder and CEO of SocialChorus, to discuss social advocacy. However, the More »

Talkwheel: The Future of Social Conversations

Brands have many social channels. Each channel hosts various on-going discussions associated with that brand. Sometimes similar conversations are taking place on two or more channels. For instance, say a brand launched More »

Why Urban Decay Cosmetics is Positioned to Succeed With Social Media

Urban Decay Cosmetics - They’re the hip, edgy, socially conscious, femme fatale in the world of beauty products. Women everywhere love their product line because it offers them choices that they previously didn’t have More »


Episode 005, Social Business Helpline Podcast

SI_SocialBusinessHelpline_Podcast_Icon_180x180You ask! … Industry leaders answer! Call in and be on our podcast with us!

In this episode: A very special chat with YouTube celebrity, Iman Crosson, aka, Alphacat about his journey of influence during his rise to fame as impersonator and producer of parody music videos of President Barack Obama , and his recent opportunity to “do Obama” to President Obama in the Oval Office of the White House. Watch it here: Alphacat Meets Obama

Questions answered:

  • Should you show or hide your contact list on LinkedIn?
  • Is Facebook going to become useless to brands because of the algorithm changes that make their content less visible?
  • What is the biggest mistake you see brands make on social media?
  • What tools and strategies can you use to leverage organic awareness of an independent film?
  • What are strategies to encourage people to subscribe to your blog to grow your email list?

Answers by Chuck HesterRic Dragon, Michael Brito, and Chris Boudreaux , and guest panelist, Michael Brenner.

Full list of podcast panelists: Ric Dragon, Chris BoudreauxMichael BritoTed SheltonLiz BullockChuck Hester , Natascha Thomson, and Rob Peacock





In today’s ever changing world of social business and digital transformation, staying up to date with cutting edge technology and best practices is not easy.

Here’s your chance to ask your favorite industry thought leaders any and all of your social media questions! Get relevant advice from those who know best…

It’s easy. Here’s what you do… 

CLICK on the TAB on the right side of this web page, labeled “Send Voicemail.” (This also works on your mobile device!)


Record your question, and click send. Then, your question will be selected and played on a future podcast.

Be sure to fill out your name and email address, so that we can let you know when you are on the podcast!